PasadenaCARecruiter Since 2001
the smart solution for Pasadena jobs

Senior Digital Marketing Manager

Company: Spokeo
Location: Pasadena
Posted on: August 13, 2019

Job Description:

Spokeo is a people search engine that both enlightens and empowers our customers. With over 12 billion records and 18 million visitors per month, we reconnect friends, reunite families, prevent fraud, and more. Every day our nimble team takes on enormous challenges in data science that push the limits of the cloud and search architecture.

Were seeking a Senior Digital Marketing Manager to join us in Pasadena, CA. Spokeo builds innovative products that make your world more transparent. We help you know the people around you better so you can be more connected, more protected and trust a little easier.

As a Senior Digital Marketing Manager, you will help push the limits of paid search platforms and their features to deliver impactful results across an array of digital channels. You will drive the SEM operations and execution, test new growth opportunities, and partner closely with Marketing, Analytics, Product, and Engineering to achieve aggressive goals. You should be an exceptional communicator, highly analytical, intellectually curious, and data-driven.


  • Develop marketing strategy, bid management, keyword generation/research, testing methodology, and roadmaps on different marketing channels and then synthesize that strategy into compelling presentations

  • Leverage marketing insights, analytics, and A/B testing to improve search funnel experience through messaging, landing pages, user experience, and touchpoints

  • Manage marketing tags and pixels including overall tracking strategy, implementation, and reporting

  • Build high performing audience solutions, list creation, segmentation, bidding tiers and expansions

  • Identify areas of improvement, communicate actionable insights and measure efficiency and effectiveness of different efforts by examining KPIs

  • Monitor the latest industry trends as well as competitor landscape

  • Help improve marketing communication and creative across various ads, email, products, notification, and user experiences

  • Own quantified KPIs across devices, products, campaigns, and channels to increase profit and revenue and demonstrate growth with search and contextual ads.


    • 5+ years of direct-response search engine marketing with major digital marketing agencies and high-traffic consumer subscription model websites

    • Proven profit optimization capabilities (multiple CPAs, LTV integration, proven ad messaging optimization)

    • Hands-on experience managing large-scale paid search, display, and paid social campaigns and understand different bidding strategy

    • Comfortable managing ad spend in excess of $2M per month

    • Strong Google Analytics/Tag Manager capabilities

    • Strong Microsoft Excel skills including VLOOKUP, Pivot tables, and chart building

    • Proven capabilities around audience segmentation and targeted messaging

    • An analytical and detail-oriented problem solver

    • Strong testing capabilities

    • Highly developed interpersonal and written/verbal communication skills

    • Bachelors degree or equivalent work experience

    • Hands-on experience managing/growing on Facebook or other display platforms would be a plus.

      Recruiters or staffing agencies: Spokeo is not obligated to compensate any external recruiter or search firm who presents a candidate or their resume or profile to a Spokeo employee without 1) a current, fully-executed agreement on file and 2) being assigned to the open position (as a search) via our applicant tracking solution.

Keywords: Spokeo, Pasadena , Senior Digital Marketing Manager, Executive , Pasadena, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Executive Jobs

11B Infantryman - Management Training
Description: 11B Infantryman - Management TrainingJob ID: Job Views: 21Location: FULLERTON, California, United StatesZIP Code: 92833Job Category: Ground ForcesPosted: 08.16.2019Age Requirements: Must be between the (more...)
Company: Army National Guard
Location: Fullerton
Posted on: 08/21/2019

Senior Treasury Manager
Description: Edwards Lifesciences is looking for an innovative Senior Treasury Manager to provide strategic leadership to the Treasury organization. This person will manage the team responsible for capital markets, (more...)
Company: Edwards Lifesciences
Location: Irvine
Posted on: 08/21/2019

Global Director, Technology Engineering
Description: The Global Director, Technology Engineering is responsible for defining and driving the plans to build and evolve the HireRight technology production infrastructure teams to support the plan for strategic (more...)
Company: HireRight
Location: Irvine
Posted on: 08/21/2019

Care Manager II
Description: Position Purpose: Perform care management duties to assess, plan and coordinate all aspects of medical and supporting services across the continuum of care for select members to promote quality, cost (more...)
Company: Centene Corporation
Location: Redlands
Posted on: 08/21/2019

Corporate Strategy Manager
Description: Vistage is looking for a Corporate Strategy Manager for our strategy group. This dynamic and fast-pace team works on high impact projects that accelerate our business and prototype new ideas. Serving (more...)
Company: Vistage Worldwide
Location: San Diego
Posted on: 08/21/2019

Territory Manager, Northern New England
Description: This position offers you the opportunity to be a driving force in the commercialization of a groundbreaking, interventional cardiology device, the Transcatheter Heart Valve THV . This cutting-edge technology (more...)
Company: Edwards Lifesciences
Location: Irvine
Posted on: 08/21/2019

Principal Program Manager
Description: At ADP we are driven by your success . We engage
Location: Pasadena
Posted on: 08/21/2019

Sales Management Trainee
Description: If youre looking to start your career with a company that grows their managers and leaders from within the organization, then the Enterprise Management Training Program is for you. Whether you see yourself (more...)
Company: Enterprise
Location: Burbank
Posted on: 08/21/2019

VP, Marketing
Description: Looking for an innovative, creative, passionate, and fun company in OC Then, let us introduce ourselves. We are MobilityWare and we make fun for a living Our mobile games have been rocking the app store (more...)
Company: MobilityWare
Location: Irvine
Posted on: 08/21/2019

Automotive Tool Sales / Route Manager - Full Training
Description: Build a Great Career and a Great Life.Automotive Job title: Automotive Tool Sales / Route Manager - Full TrainingFeel the freedom independence of managing your own protected route selling our National (more...)
Company: Mac Tools
Location: Chula Vista
Posted on: 08/21/2019

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Pasadena RSS job feeds